Welcome to the forum! You have been invited to join this user group because you are a Cycling Enthusiast. Today you will have a chance to provide feedback on a print ad which is planned to run in magazines later this summer. Tomorrow you will have the opportunity to share your thoughts with others in the group. First, please be sure to update your user profile, and tell us a little about yourself: how you would describe yourself as a cycling enthusisast? What kind of bike do you have? What is your favorite bike ride? Next, click on the ad file in the "Print Ad to Review" section below. Take as much time to read the ad as you think you would if you happened to see the ad in a magazine. Then close the link and go on to the Discussion Questions section and give your feedback in response to the posted questions. Please keep in mind that there are no right or wrong answers here. We are looking for your direct and honest feedback to make sure this ad is the best that it can be. I am an independent marketing researcher hired by the company who will run the ad, and I wasn't involved in creating the ad in any way. So you really can be as honest as you want. In return for your participation, you will receive xxxxx. Thanks in advance for participating!